Systems studyBuild · test · ascend
Technology, markets, and the judgment to know what matters.
Ian Balina is the founder and CEO of Token Metrics and the host of The Eternal Question.
Before founding Token Metrics, Ian served as a North America Analytics Sales Executive & Technical Evangelist at IBM, translating advanced analytics into practical business decisions.
Today, he builds at the intersection of artificial intelligence, crypto markets, and financial technology. He also hosts conversations about the beliefs and choices behind exceptional lives.
Selected work
Companies, conversations, and operating notes shaped by the same discipline: better questions produce better decisions.
Founder & CEOToken Metrics
AI-powered crypto research, analytics, and ratings designed to make complex markets more legible.
HostThe Eternal Question
Long-form conversations about the questions that shape how people build, believe, invest, and live.WriterField Notes
Operating notes on company building, AI, market structure, ownership, and disciplined capital allocation.
“After everything you know now, what part of your life would you choose to live again?”
A recurring final question for conversations with founders, investors, creators, athletes, and thinkers. What someone would repeat often reveals more than what they would change.
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Speaking, media, interviews, and thoughtful collaborations.